Jeanne Hopkins Named to "20 Women to Watch in Sales Lead Management" List for Fifth Straight Year

Posted April 14, 2016by Ben Barker


Senior Vice President & CMO at Continuum®, Jeanne Hopkins was recently named to the "20 Women to Watch in Sales Lead Management" list for the fifth consecutive year. Women leaders were nominated by members of the Sales Lead Management Association (SLMA).


Nominees were judged on their contributions to a combination of sales lead management, marketing and sales activities. Christel Hall of Prowrite PR, Peter Gracey of QuotaFactory, and bestselling, award-winning author and speaker, Jill Konrath were the judges for this year's list. 

James W. Obermayer, CEO of SLMA wasn't surprised to see Hopkins' name on the list again.

“Jeanne Hopkins has been a strong visible leader as a CMO who knows that revenue growth starts with sales lead management best practices. She is an outspoken leader who freely shares her practical knowledge about lead generation and lead management. She knows that marketers create more revenue than any other single person in their company when they manage the entire process.”

When asked about being named to the list, Hopkins deferred the honor to Continuum's entire marketing team.


“Feeding the sales pipeline is critical to the success of any organization and generating high quality leads is a critical part. Supporting our sales team as well as our valuable managed services provider (MSP) partners has always been top priority and is truly a team effort at Continuum. Rather than just myself, I see Continuum’s powerhouse marketing team as one to watch in sales lead management." 

The mission of the Sales Lead Management Association is to help companies become successful in the critical business process of managing sales leads. Membership is free. For information, call Sue Campanale at 360-933-1259. 


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Ben is a Boston-based tech marketing expert, and an avid Boston sports fan.

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